#2 Posted: 22 Apr 2008 12:49
This is interesting. Actually you could do a lot of things - you could start sending out monthly newsletters - not only to your customers, but to your agents as well. In the newsletter make sure you educate your customer about whom to contact in case they are not satisfied with the service they have received / are currently receiving. You could also add a lot of other things in your Newsletter about your company. If you decide to send out the newsletters by email - it saves you the cost of printing and distributing them as well !
Or, you could give out small momentos or gifts - like desktop calenders or paper-weights or even mousepads and key-chains! Ofcourse, all of them would carry the required information - like your company's email address or phone number which they would have to use if they have to make a complaint. Again, these items can be distributed not only to your customers, but also to your agents.
It would make a lot of difference if your agents know that if they provide bad service, the customers can contact the company directly.
All the best