Have you ever wished for a more engaging way to explain tricky processes or help customers solve common issues? Tutorials can be exactly what you need.
These videos are not just a trend–they are essential tools that can make your job easier and your customers happier. Did you know that people are three times more likely to watch a tutorial video than read a manual? That’s a big deal!
So, why are these videos so effective? They help customers understand information better by showing them how things work. A well-made video can lighten the load on your support team since customers can find answers on their own. Imagine a customer being able to watch a quick tutorial on how to use your product instead of waiting on hold for help. This not only saves time but also builds trust and loyalty, as customers feel more confident in using your services.
When it comes to creating such helpful videos, using the right tools is key. You want something that is easy to use, free, and offers all the needed features to get the job done without any hassle. We’ve handpicked 5 noteworthy solutions for you to choose from. Let’s take a look at the video editing programs right now.
iMovie for Windows
A good option to get started with is https://imovie-for-windows.com/, free video editing software for customer service. This tool is a good choice for both beginners and pros since it offers an intuitive interface and rich functionality. With iMovie for Windows, you can easily trim clips, add transitions, change the background, and include text overlays to enhance your videos. It also features a screen recorder with lots of customization options. It allows you to record your screen, webcam, and audio all at once, which is especially useful for walkthroughs and demonstrations.
There’s also a huge collection of music tracks and sound effects. Besides, iMovie for Windows lets you record and add voice comments to your clips. The drag-and-drop features in the software let you edit your video clips without any fuss, so the editing process is smooth and enjoyable for users of any level of skill.
OBS Studio
Another popular program to check out is OBS Studio. This powerful open-source software is mainly used to record and stream video content. It’s especially popular among gamers and educators for its flexibility. With OBS, you can capture your screen and webcam at the same time. The software also supports various useful plugins that allow you to customize the process further.
On the downside, OBS Studio can be a bit tricky for beginners. The interface of the program might feel overwhelming at first, and it may take some time to learn how to use all the features. Plus, while OBS is great for live streaming, it may not have the same editing capabilities as dedicated video editing software. This means you might need to use another tool for post-production editing.
Canva Video
Want to process your video content without installing anything on your computer? Then you can try Canva. It is well-known for its graphic design features, but it also offers a video creation tool. With Canva Video, you can choose from a variety of templates, add images, text, and animations. You can also include music and voiceovers in your videos.
However, Canva Video does have some limitations. While it’s great for creating short videos, it may not be suitable for more complex projects that require advanced editing features. Additionally, some of the more premium templates and elements are locked behind a paywall, which could be a drawback if you’re looking for completely free options. You also need to make sure you have a stable Internet connection. Still, for simple and effective videos, Canva Video is a fantastic choice.
Shotcut
To create tutorials and how-tos for your customers, you can also use Shotcut. This is open-source video editing software that offers a wide range of features for creating videos. It supports various video formats and provides advanced editing tools, such as filters, transitions, and color correction. Shotcut’s timeline-based editing allows you to work on multiple video tracks, making it easier to create professional-looking content.
Despite its many advantages, Shotcut can be a bit challenging for beginners. The interface may not be as user-friendly as some other tools, and it might take time to learn how to navigate all the features effectively. While Shotcut is powerful, it may not be as fast as some other video editing software, especially when working with high-resolution videos.
Loom
Loom is yet another fantastic tool for creating quick video tutorials and training content. The user-friendly interface makes it easy to get started, and you can share your videos instantly via a link. But keep in mind that the free version of Loom has a cap on the length of video clips you can create, which may not be enough for more in-depth videos. If you need to create longer, more polished videos, you might find Loom’s functionality somewhat limited.
Final Thoughts on Video Editing Software
Creating video tutorials is a great way to improve customer service and help clients get the information they need. By using the right tools, you can make engaging content that eases the burden on support teams and builds customer loyalty. We’ve talked about various programs, from online platforms to iMovie alternatives for Windows. Just consider your specific needs and preferences and the software’s simplicity and basic functionality. It will help you find the perfect tool to create impactful videos for your clients.
