Thank You Notes - Are They a Thing of the Past?
Sometimes it's the simple approach that means the most to customers and colleagues.
Do you remember when you used to write real thank you notes
to people in your life. Maybe some of you still do from time to
time.
The value of the thank you note goes much further than the words
you write. The best thing about these notes is that they rarely
get discarded. I still keep a box of old thank you notes which I
look at on a day when I have had some business disappointments,
friendship disappointments and family issues. And if the truth
be known I read each one of them sometimes more than one time.
And I always feel better afterwards. When my daughter in law was
visiting last year, she wrote me a personal note on a paper
plate. It is still sitting where she left it, and I read it
every single day. It always makes me feel appreciated and cared
for.
I have purchased a variety of thank you notes throughout the
years. Some of them have been very fancy, some cute and some
with just my name on them. Today when I need one I make it on
the computer. But that is okay, as long as my message is in long
hand.
It is almost a sad thing that people do not get a pen out, take
some time and write a special thank you. There are many reasons
to say thank you. Some reasons are for a present, a kindness or
just a thank you for being a good friend or business associate.
People always appreciate the fact that you took the time to
write out your feelings, put a stamp on an envelope and go to
the post box to mail it.
Okay now the big one; the proposition of writing thank you notes
to insure more loyalty from your clientele. What a daunting
thought that a note would stay in the hands of a business
associate for a very long time. It certainly beats the time an e
mail stays on the computer before being deleted. Your cents can
really get a lot of mileage.
When you put your true feelings down on paper it resonates to
another person's ego and heart. What a great business strategy
to keep your name in front of your clients and customers. What
if you sat down today and sent a bunch of your customers a thank
you for being such wonderful customers and how much you
appreciate their business.
Sound like a lot of work and money? It is a lot cheaper than
putting an ad in a magazine or newspaper - and it will last much
longer. Do you think they would feel pretty special? I know that
I would be delighted.
After reading this article I am hoping many of you will go out
and purchase some thank you notes and start writing. Today, with
the economy in shambles we need to do all we can to keep our
customer loyalty. The joy of making someone feel good is worth
the time.
About the Author
Andrea Kalli is a Certified Internet Marketing Virtual Assistant who she specializes in social media optimization. Her company, Andrea Kalli Virtual Trainer and Assistant, LLC offers a wide variety of business services to help increase organic search rankings through brand awareness and community building strategies. Info: http://www.virtualassist.net/elearning..
