Senior Managers Play Crucial Role in Employee Satisfaction
USA -- Report reinforces the importance of senior
management's communication with employees
Key
findings in cross-culture research conducted by the Kenexa Research
Institute (KRI) using the WorkTrends™ database show that just 54% of
workers have favorable views of their senior management.
The research, based on survey data from Brazil, China, Germany, India, the
UK and the USA shows that workers in India are more likely to rate their
senior management favorably, and those in Brazil report the lowest levels of
favorability.
Further cultural differences are that Brazilian workers are more likely to
see senior managers as effective if they display a strong emphasis on
customer service. German workers feel their senior managers are effective
when their organization acts on innovative ideas and continually improves
the quality of the products and services. Chinese workers rate their senior
management favorably if the company provides higher quality products and
services than the competition, and they communicate to employees that there
is a promising future for them.
"The larger the organization, the more challenging it is for senior leaders
to connect to the rank-and-file. This report reinforces the importance of
senior management's communication with employees. Those teams who
demonstrate a strong emphasis on customers, an unwavering commitment to
ethical behavior, and who keep employees informed about the direction the
company is headed, are the teams who build more highly engaged workforces
and outperform their competitors," said Jack Wiley, executive director,
Kenexa Research Institute.
About Kenexa
Kenexa (R) Corporation provides outsourcing, employee research and software
to help organizations more effectively recruit and retain a productive
workforce. www.kenexa.com.

