More often than not 'freebies' turn out to be another name
for 'trial period' - not so with the latest free offering from
The innovative Customer Experience Management (CEM) company has
launched a completely free to use, CEM Maturity Assessment Tool.
The online tool enables companies to measure their current level
of CEM maturity based upon regional and industry norms.
The tool is based on a simple multi-choice questionnaire and
gives the user a real-time, graphical representation of his
organization's current CEM position.
The instant, graphical results shown at the end of the
questionnaire are just the first aspect of the overall CEM
assessment. In addition, a full CEM Maturity Assessment report
is delivered, which highlights any changes or enhancements the
company needs to make, to assist them to progress on their
journey towards CX excellence.
The CEM Maturity Assessment Tool is seeded with industry and
regional norms that should fit most types of businesses, working
in the majority of markets. This will help the tool to make more
intelligent, better informed recommendations in the final, full
The full CEM Maturity Assessment Report is based upon the
Gartner CEM Maturity Model, and delivers workable
recommendations and advice to give companies with a 12-month
roadmap towards a higher level of CEM maturity.
Jukka Hekanaho, Chief Customer Officer at
"We are really proud to launch this new CEM Maturity Assessment
Tool. Anyone who uses the tool will be rewarded with a massive
amount of information about their current level of CEM maturity,
as well as some real recommendations and advice on how to
improve their CEM position in the coming 12 months.
really come up with something incredible with this tool; it's
like having a private one on one consultancy session with a CEM
Chief Customer Officer, CustVox
The CustVox CEM Maturity Assessment Tool can be accessed at: