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Customer Service Facts

 

  • 68% of customer defection takes place because customers feel poorly treated.
    Source: TARP

  • It can cost five times more to buy new customers than retain existing ones.
    Source: TARP

  • Reducing customer defections can boost profits by 25-85%. In 73% of cases, the organization made no attempt to persuade dissatisfied customers to stay; even though 35% said that a simple apology would have prevented them from moving to the competition. Source: NOP

  • 1% cut in customer service problems could generate an extra £16m in profits for a medium-sized company over 5 years.

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